Some Thoughts On Kindle Publishing

Fair warning … I’m writing today’s blog post more for myself than for you. Please excuse the indulgence, but hopefully you’ll be able to get something out of it as well.

I’ve been doing a lot of reading on Kindle publishing over the past six months or so. I have owned a kindle for well over a year and love it. Being able to download a book on just about any topic is a dream come true for a bookworm like me.

I’ve enjoyed reading quite a few business books and short reports by my colleagues. The image on the right is the cover of a report I picked up just this morning by Denise Wakeman.

Each time I go through these reports and ebooks, I keep thinking that I really should get something up there as well. I have lots of content already written that I could easily turn into a report for Kindle.

…And I’m constantly telling you to repurpose everything you write. Yet, for some reason I haven’t taken my own advice when it comes to publishing on the kindle.

I honestly don’t know what my hangup is. But it’s time to step out of my comfort zone and commit to publishing my first book on Kindle. Consider this post my commitment to get that done before I head to NAMS in Atlanta on February 9th.

There are so any reasons to publish on the kindle platform. It’s an easy way to broaden our reach and further establishing ourselves as experts. Plus there’s the Amazon Author pages, something I took another look at today.

I’ve been following both Ellen Britt and Denise Wakeman on their respective blogs and both have a lot of information about self publishing in general and Kindle publishing in particular.

Today I took a look at their Amazon author pages and noticed something interesting …

You can pull both your twitter feed and your blog feed into your author page and thus share all that content with people browsing the Amazon Website.

As people come across your book and your author page, they may or may not end up buying one of your books or reports, but even if they don’t, they may end up reading your blog (and hopefully signing up for your list). The best part… once you have one book up on kindle and take a few minutes to set up your author page, there’s no extra work involved in capturing that extra traffic.

You can click on the respective images and take a look at the full author pages of Ellen and Denise.

So to recap, you can take existing content and repurpose it into a small ebook or short report to be published for Kindle.

Amazon will then take care of some of the marketing (by giving you exposure in their market place) as well as delivery and customer service.

You also get to syndicate your twitter and blog feeds on your author page.

And let’s not forget about the marketing you can do directly within your short report by encouraging readers to sign up for your list, read your blog, watch some bonus videos etc.

I think I’ve definitely talked myself into giving Kindle publishing a try and will report on the progress I’m making and what I’m learning right here. Stay tuned for more Kindle related news.

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